UiTM Creative Media and Technology Hub (CMTHub) was established in May 2015 to support the National Creative Policy. Designed to lead the development of creative media and technology by engaging experts and students in UiTM as well as the ASEAN region, the idea for the Hub was advocated by YB Dato' Seri Idris Jusoh, Minister of Higher Education and the Director General of  Higher Education, YBhg. Dato' Prof Dr Asma Ismail.